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Barack Obama's Key Climate Bill Hit by $45 Million PR Campaign

by: Suzanne Goldenberg  |  The Guardian UK

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A coal-burning plant in Washington. (Photo: Tyrone Turner / The New York Times)

    Surge in oil, gas and coal industry lobbying against Democratic leadership on "cap and trade" legislation.

    America's oil, gas and coal industry has increased its lobbying budget by 50%, with key players spending $44.5m in the first three months of this year in an intense effort to cut off support for Barack Obama's plan to build a clean energy economy.

    The spoiler campaign runs to hundreds of millions of dollars and involves industry front groups, lobbying firms, television, print and radio advertising, and donations to pivotal members of Congress. Its intention is to water down or kill off plans by the Democratic leadership to pass "cap and trade" legislation this year, which would place limits on greenhouse gas emissions.

    A defeat for the bill would have global consequences. The international community is depending on America, as the world's biggest per capita polluter, to set out a firm plan for getting off dirty fuels in the months before crucial UN negotiations in Copenhagen in December.

    Without such action, the chances of getting a deal that scientists say is vital to limiting dangerous climate change are much reduced.

    Those high stakes have intensified the fight for control over America's energy future. "There are an awful lot of people who have an awful lot to gain and lose and they have been acting accordingly," said Evan Tracey, founder of the Campaign Media Analysis Group (CMAG), who has tracked the proliferation of climate change ads.

    But it is an unequal contest. Liberal and environmental organisations, as well as the major corporations that support climate change legislation, say they are being vastly outspent by fossil fuel interests.

    "These guys are spending a billion dollars this year convincing Americans that they are clean, green, cuddly and warm," said Bob Perkowitz, founder of the eco- America PR firm. Perkowitz is to brief the White House yesterday on a new environmental messaging strategy. "The enviros are getting their message out, but they are being outspent by 10 to one." he said.On advertising, the ratio is about three to one. The oil and coal industry spent $76.1m on ads from 1 January to 27 April, according to CMAG data seen by the Guardian. Environmental groups, led by Al Gore's Alliance for Climate Protection, the Environmental Defence Fund and the Sierra Club, spent $28.6m on ads in the same period, Tracey said.

    Despite its global significance, the fate of the draft "cap and trade" bill now lies in the hands of just a dozen Democrats, who have yet to back Obama's energy transformation. The Democratic leadership cannot take their support for granted. Seven of those pivotal Democrats received campaign donations in excess of $100,000 from the oil and gas industry, coal producers, and electricity firms during last year's elections, according to an analysis provided to the Guardian by the Centre for Responsive Politics. Another two received more than $90,000 last year.

    Environmentalists say those Democrats, who hold the balance of power on the committee, pose a far greater threat to the chances of passing climate change legislation than a full vote in the House of Representatives. "If they can get that bill through the subcommittee what is going to emerge is a piece of legislation," said Tony Kreindler of the Environmental Defence Fund. "So this is ground zero for the vote."

  

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It is absolutely necessary

It is absolutely necessary that the "centrist" faux democrats and their fellow republicans are outed from the Senate and the House in the midterm elections coming up. Furthermore, legislation should be studied to limit terms for members of Congress. Too many incumbents are entrenched for so long that they lose sight of anything but their own cozy niches (Murtha, for example). Clean out the stables.

Excuse me for seeing through

Excuse me for seeing through the smoke(if it were) BUT when the dirty industry is saying out of one side of their mouth that these Reagan stagnated for 30+yrs EPA regulatory policies will cost customers more while heaping mountains of money they supposedly do not have for R&D and regular maintenance behind their reluctance to tow the mark paid for time and again already why for criminy sake are we even tolerating this nonsense? Fire the CEO`s take their billion dollar golden parachute pensions and revamp these as 100% green energy companies under stringent EPA guidelines set forth in the 1970`s charging a flat 5cents/kw with the whole thing run by greenpeace!

Has anyone read this 628

Has anyone read this 628 page monstrosity, before endorsing it? There are three much better bills proposed from the Ways and Means Committee, the longest of which is 21 pages. Any of these bills is much better than the Waxman-Markey bill, and easily read and comprehended within half-an-hour. Indeed cap and dividend returns 99.5 percent of income from higher energy prices as an equal per capita dividend to consumers, and all control fossil fuels at the point of production or import. The Waxman-Markey bill ignores entities that emit less than 25,000 tons of CO2 annually, (p. 463), “offsets” of up to 1.6 BILLION tons of carbon dioxide can be used to exceed the cap on U.S. emissions, contingent upon foreign emission reduction. The cap on U.S. emissions is thus a joke, (p.389). It provides for a market in allowances, including a market in derivatives, instead of a fixed price for allowances. The profits of the derivative market will come out of the pockets of consumers, (p.458). “Auction Format. –Auctions shall follow a single-round, sealed-bid, uniform price format..” (p.391) A company that put in too low a bid, might then find itself dependent on the secondary market for allowances. There appears to be no provision to prevent price gouging in the secondary market (Enron notwithstanding.) The bill is supported by USCAP an alliance of energy, chemical and automobile companies and front environmental organizations. It should fail, to be replaced by Van Hollen's Cap and Dividend (20) page bill

I am pretty certain that my

I am pretty certain that my two Senate "representatives" are pretty much bought and paid for -- sorry, are supporters -- of this industry's initiatives to continue to allow pollution. They are from the South and they are both Republicans, so they will certainly lend their antagonism to anything that reeks of a thoughtful position on such an important issue. I am sure that they strongly support Clean Coal -- and it would be really nice if there was that sort of thing...